Out of the Block

The reflexion "out of the block" or as it sometimes name, "painting out of lines", is popular idea in the business world today. To people and the organisations speak to think out of the block or colour out of lines as a way to stimulate creative potential when they should solve problems as production simplification, an establishment of a new product, or working out of new process. Also it is true, that the creative potential and an innovation grow out often of unexpected and nonconventional reflexion.

But there is a serious problem with attempt to apply such reflexion too widely.

For example, the creative potential is estimated in art and advertising, but not in a banking and accounting information. The firm accounting and business Information has executed the advertising assuming, that she could think "out of the block." You really want, that your business has been connected with creative accounting information Unless bookkeepers how it is supposed, do not place number in the right block Unless creative accounting and business Information was a serious problem for Enron

Actually, the clear reflexion and creative potential which it makes, seldom are a question of reflexion out of the block. And colouring out of lines - generally only wet skill. Art of clear reflexion - a question of insertion of thoughts to the right fields or categories. Clear reflexion - a question of the intellectual organisation. On the contrary, the wet reflexion involves the disorder of categories, premises of ideas in wrong fields or not their putting in order in general. The child - the one who will not correct its or its creative site of memory or only the wet There is an essential distinction. While the creative potential sometimes looks wet to the external observer, it does not leave from negligence.

Picasso was the creative artist.

But its creative potential was not a question of art which it has made. Actually its abstract job is technically wet. It is similar to job of the child. Picasso could sell its abstract art only because it has affirmed earlier as the artist who could paint in lines very well. If it at first has not proved the artistic talent in the traditional way, its abstract art will cost much less. It used the reputation as the traditional artist to establish a new management in art. It not so painted out of the block as it has developed borders and block definition. But the matter is that its abstract creations were only because of its proved abilities in traditional art.

Oppose my own efforts to affirm as the abstract artist. My art tritely not noticed because I was able not appear as the traditional artist. Not that I have actually tried to make so, but I use me as an example to make point. The creative potential of fresh idea demands, that the discipline of the order and structure was . Art Picasso's is valuable, because it was the skilled painter who has purposely painted out of lines. My art is not valuable, because I not the skilled painter, and I casually paint out of lines. While these two products can look similar, distinction is important.

The creative potential more than breaks rules.

In the same way Joseph Heller was able break rules of English grammar in its book, Something Happens (Scribner, 1974) only because it was deeply familiar with them. Teaching to English language at University of South Carolina, it was grammar. And only from its examination it could maintain, develop and redefine creatively grammar borders. And thus it concerning reflexion out of the block.

The reflexion out of the block besides, to be capable to think in the block is nothing standing.

Such thought only is simple the wet. Thus, the offer that the lie of creative potential in ability to think out of the block was mainly nonsense. The creative potential leaves from talent, ability and discipline. The talent should be forged and having the form on a discipline anvil to develop ability. The big ability always - result of research, discipline and practice.

The creative potential - is more supervision question, that fields are inadequate and offering the best arrangement or the best definition. The creative potential simply does not refuse fields, it redefines and-or reconstructs them after formation deeply familiar with them. Real creative potential always - discipline and order fruit. The creative potential to be sincerely creative and not simply wet disorganisation, should appear from discipline and the order as intended effort.

While the creative idea arrives often uninvited of unexpected places, she demands discipline, research and the order to make something from this. Except discipline and the order, that passes for creative potential have no sense and to offer differently actually, undermines and-or weakens creative process.

What is it means for our industry Distributors and suppliers should apply themselves to basis development before to try to break rules on behalf of creative potential. Do not start out of the block. First, establish the ability to think within the block. rules before you suggest to break them. For example, before distributorship represents wild, innovative concept to the client for campaign, he should establish at first the examination with campaigns and-or ideas, which have a financial history of to bring in the good income on the investment. Designers, artists, and programs of record of a copy should establish the skill of bases before to experiment out of the block. Generally the important material in the block.